Sergey Rodin
Managing Partner of Lava Media
If I'm not shooting or promoting videos today, it means the end of the world has come
If I'm not shooting or promoting videos today, it means the end of the world has come
My journey into the world of video began in university, where I started and promoted my YouTube channel with interviews of various celebrities. I learned shooting, editing, graphics, and episode promotion. A few years later, we founded Lava Media agency and won a tender for promoting Meizu smartphones. Over the course of 4 years, we gained experience in creating successful ad campaigns of all formats, significantly expanding the brand's market share. Choosing the agency's focus, despite our extensive marketing experience, we gravitated towards what we loved most - creating, shooting, and promoting video content.