Social Media Video Production That Performs

Your feed needs ten videos a month, and your budget covers one shoot. We know that math never works. Lava Media is a social media video production company that delivers ten platform-native videos per pack — live-action, 2D, or AI.

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A Full-Service Process for Scroll-Stopping Social Video

From a single brief to ten publish-ready videos — one pipeline, one team, no per-video back-and-forth.
01

Hook & Angle Strategy

We start with the scroll, not the script. Our team maps your audience's objections, then builds a hook bank — the first three seconds that decide whether anyone sees the other twenty-seven.

02

Concept & Scripting

One brief becomes ten scripts, not one script reused ten times. You approve concepts, hooks and storyboards before production starts — so nothing gets discovered in the edit, when changing it costs a reshoot.

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03

Production Sprint

Live-action, 2D animation or AI generation — all ten videos run through a single coordinated pipeline. For RIVET we delivered a finished CPG commercial with no crew, no location rental and no live-action casting.

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04

Platform Delivery

You get every video in every ratio it needs — 9:16, 1:1, 4:5 and 16:9 — labelled, captioned and ready to schedule. No cropping your own assets the night before a launch.

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The Content Blueprint Behind Every Pack

Before a single frame is produced, we lock a content blueprint: platform, audience, objective, hook bank and the exact number of variants per concept. Unstructured feedback hides its own volume — a written spec turns a vague note into a timecode, an owner and a delivery date.

A social media video brief has to answer three questions upfront:

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Which platform, which placement?
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Who are we interrupting?
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What does one view earn?

Social Media Video Portfolio

Short-form work across CPG, beauty, tech and retail — organic Reels, paid social cutdowns, animated explainers and AI-built commercials. Watch how each format behaves before you decide which pack fits your calendar.
"Videos created by Lava Media have received high engagement from viewers."
Daria Ilinskaya —
Recruitment Specialist at Mazars
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Hook Testing

One brief, multiple hook variants. You find out which opening actually holds attention from real data, instead of defending a creative choice in a meeting.

Brand-Accurate Product

Neural networks hallucinate packaging. We composite your product in 3D over AI-generated scenes, so the logo, typography and brand colors are pixel-accurate in every frame.

Native, Not Cropped

Vertical is framed vertical on set or in the storyboard. Nothing is letterboxed from a 16:9 master, so your subject never drifts out of a safe zone.

Built for Volume

Ten videos per pack, repeatable monthly. If your calendar needs content every week rather than one launch film, we run it on a video production retainer.

Social Media Video Production Cost & Packages

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Why Choose Lava Media?

In a market of freelancers, one-off shoots and disjointed teams, we run social video as one system.

Marketers First

We research audience and objective before a camera rolls, so every creative decision traces back to a business goal.

AI, Already Proven

We have shipped AI-generated trailers and AI-produced TV commercials on real broadcast campaigns, not demos or internal concept tests.

In-House Team

Twenty-plus strategists, writers, directors, animators and editors across three production hubs, so ten videos never means ten separate vendors.

Speed When It Counts

Thirteen years, 800+ videos filmed, and a track record that includes a broadcast-ready commercial delivered in ten days.

How It Works

We do not just shoot pretty footage — we engineer assets for performance. Here is what the first six weeks of a social media video production engagement with Lava Media actually looks like, step by step.

Step 1 — Send the Brief

You tell us the platform, audience, objective and any reference content you like. We align on creative direction before a single frame is produced.

Step 2 — Approve the Plan

Our team writes ten scripts and, where relevant, storyboards. You see hooks, concepts and the shot logic before production starts — not after.

Step 3 — Produce the Pack

AI generation, 2D animation or a live-action shoot: all ten videos move through one coordinated pipeline, with no separate brief per video.

Step 4 — Publish and Optimise

You receive every video in every platform ratio, labelled and schedule-ready. We flag which hooks and formats to test first, and iterate from results.

Industries We Produce Social Video For

Social video behaves differently in every category. We produce short-form for fashion and apparel brands, for startups and tech companies shipping fast, and for fintech and cybersecurity teams whose products have to be animated rather than filmed.

Ready to Fill Your Content Calendar?

Tell us your platform, your goal and your budget range. We will come back with a recommended pack, a timeline and a fixed quote.

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Frequently Asked Questions About Social Media Video Production

How much does social media video production cost in the US?

Our social media video production packages start at $4,800 for ten AI-generated videos, $8,500 for ten custom 2D animations and $12,000 for ten live-action videos. Price moves with shoot days, talent, locations and how many hook variants you want per concept.

How long does a ten-video social media pack take?

Most packs deliver in four to six weeks: about one week for brief and scripts, two to three for production, one for post and revisions. Our RIVET AI commercial ran five weeks end to end, including two edit versions and a cutdown.

Can you produce multiple hook variants for A/B testing?

Yes — variant testing is the main reason an AI-assisted pipeline is worth using. We generate several hooks, opening frames and visual treatments from one approved brief, so you can test what works instead of defending a single creative guess.

How do you measure whether social video actually works?

We agree the metric before production: three-second view rate and hook retention for awareness, click-through and cost per result for paid social. Every video ships labelled by hook and format, so performance data points at a creative decision, not a guess.

Do you work with brands that already have footage?

Often. If you have a shoot library, we build a social media video production program around it — recutting existing footage into platform-native verticals and adding motion graphics, captions and new hooks. That usually cuts the first pack's cost significantly.

Which platforms and formats do you produce for?

Instagram and Facebook Reels, Stories and paid social; TikTok organic and In-Feed Ads; YouTube Shorts and pre-roll; X and Pinterest; plus ecommerce and marketplace video. For LinkedIn we run a dedicated LinkedIn video ads service, since B2B pacing and creative rules differ.

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